One Up


Typically associated with the thick catalogue that lives in your father’s toolshed, Princess Auto is a company that has successfully built their business on print marketing.

When Princess Auto approached us, they realized that a more engaging medium needed to be used connect with the younger generations of handymen and inventors out there. We were tasked with creating a 30 second commercial spot to be used across their social media channels and eblasts that embraces the Unique World of Princess Auto and the inventors’ spirit of the PA consumer.

What unique world will you create?

The spot will air in Brandon, Manitoba to promote the grand opening of Princess Auto’s Brandon location on March 5th, 2013.

Princess Auto's Unique WorldClick here to watch Princess Auto’s One Up